ASSAM – A DESTINATION WITH IMMENSE TOURISM POSSIBILITIES
Assam, known as the land of the red river and blue hills, is endowed with plentiful natural and cultural assets which gives it the potential to become one of the top destinations in the country. Assam is a biodiversity hotspot and falls within the Eastern Himalayas which is a priority Global 200 Eco-region, as identified by the World Wildlife Fund (WWF). The two National Parks of Kaziranga and Manas are UNESCO World Heritage sites, and the state is famous worldwide for being the largest natural habitat of the great Indian One-horned Rhinoceros, having more than 70% of the world’s population of rhinos. Assam is also home to around 220 ethnic groups including more than 100 different hill tribes and plain tribes, each with unique and distinct dialects, traditions, attires, accessories and colorful festivals. The major tourism possibilities of Assam also include the lush green tea gardens and the heritage colonial bungalows, cruising in the mighty river Brahmaputra and its tributaries, the Vaishnavite culture of Majuli island, historical monuments, magnificent beauty of the landscape and the scenic villages with warm and hospitable people. Assam registered 51,46,307 Domestic Tourist Arrivals (DTA) and 18,594 Foreign Tourists Arrivals (FTA) in 2019 just before the onslaught of Covid-19. There is a huge potential to improve the tourism segment as the state ranks 22nd in DTA and 27th in FTA in India with a percentage share of 0.23% and 0.09% of the DTA and FTA of India as a whole. Even though the state serves as a hub and gateway for 6 other states in the NER, adequate infrastructure is not available for tourists, which showcases the need to attract private investments in building the tourism infrastructure of the state.
| Title | Size | Detail |
|---|---|---|
| Tourism Policy 2022 | 2.23 MB |  |
